CCMA Sponsor Event - Accenture - How Social Media is Evolving, and its Impact on Customer Experience
Date: 02/10/2025
Venue: Accenture, The Dock, 7 Hanover Quay, Dublin D02 YN32.
Join us for a not to be missed event with our gold sponsor Accenture. We will discuss the new world of Customer Engagement with a particular focus on how social media has evolved and its impact on CX. We will consider how to build resilient relationships between consumers, brands and AI in times of uncertainty
Specifically we will discuss:
- How AI is evolving from a useful tool to a trusted guide, loyal companion and personal shopper.
- This shift is pushing brands to rethink how they show up in critical moments.
- Explore how generative AI is reshaping consumer-brand relationships—helping brands adapt, stay relevant and build trust and loyalty.
Our Panellists:
- Jame Scott Lennon, Managing Director Accenture.
- Brian Fitzgerald, Senior Manager, Accenture Song.
- Sarah-Jane Lowes, Head of Digital & Social, Accenture.
This breakfast briefing event will commence at 8.30 a.m. and conclude at 10.30 a.m.
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