CCMA Sponsor Event - Accenture - How Social Media is Evolving, and its Impact on Customer Experience
Date: 02/10/2025
Venue: Accenture, The Dock, 7 Hanover Quay, Dublin D02 YN32.
Join us for a not to be missed event with our gold sponsor Accenture. We will discuss the new world of Customer Engagement with a particular focus on how consumers have had an impact on social media platforms and how they engage with brands. We will consider how to build resilient relationships between consumers, brands and AI in times of uncertainty.
Specifically we will discuss:
- How AI is evolving from a useful tool to a trusted guide, loyal companion and personal shopper.
- Explore how generative AI is reshaping consumer-brand relationship, helping brands adapt, stay relevant and build trust and loyalty.
- How Customers are now co-creating the social experience and what that means for your brand
Our Panellists:
- Nicola DeBeer, Director of CX & Digital, Bord Gáis Energy.
- Brian Fitzgerald, Senior Manager, Accenture Song.
- Sarah-Jane Lowes, Head of Digital & Social, Droga5.
- Jame Scott Lennon, Managing Director Accenture.
- Matthew Mooney, Head of CX Optimisation AIB.
This breakfast briefing event will commence at 8.30 a.m. and conclude at 10.30 a.m.
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